Adobe announced earlier in July an improved deletion of the audience called Suppression in Adobe Audience Manager. It offers a streamlined workflow and better control of segmentation capabilities. This feature automatically removes users from a segme…
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Several Adobe updates have been made to Adobe Target Premium features in July. Adobe Target Premium named leader Adobe Target Premium has been named the only leader in Forrester Wave in a comprehensive report evaluating eight vendors. It achieved the…
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Here are some of the Adobe Experience Cloud updates in terms of new features and fixes in the tool's interface. Adobe has deployed a back-end feature to control the asset sharing between Marketing Cloud-to-AEM and Marketing Cloud-to-Creative Cloud. I…
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Last spring there were updates for the owners of Adobe Analytics solutions, which brought interesting features to their tool. Advertising analytics This will allow you to integrate paid search data directly into Adobe Analytics from Google AdWords, Y…
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It is on July the 12th, that Adobe Analytics users will be able to use the Adobe Admin console to manage platform users as well as the authorizations. The primary goal is to migrate existing Adobe Analytics users to Adobe Experience Cloud in stages.…
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