Web Analytics

Adobe Launch FAQ, everything you need to know about the new Tag Manager

Posted on Jan 28, 2020 by Devrun

Since the announced in March 2017 of the new Adobe Launch platform, there is frequently questions about the Tag Management tool.Here some questions to demystify the benefits of Launch and why you should migrate from DTM to Launch. What is Launch? Adobe Launch is the next-generation of Tag management platform built in the Adobe Cloud Platform. The tool suited better to…

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Web Analytics

Latest Web Analytics Product Updates in Adobe Analytics for November 2019

Posted on Dec 05, 2019 by Devrun

Adobe Experience Manager and Adobe Campaign Customers are improving their marketing operations to a large extent. The amalgamation of Adobe Analytics and Web Analytics products is helping businesses and companies to organize highly personalized and reliable Omni-channel experiences, which are designed according to the targeted audience. In this post, we…

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